Sub-theme 42: Markets for Sustainability: Evolving Challenges, Imperfections, and Trade-offs

Convenors:
Birthe Soppe, University of Innsbruck, Austria
Panikos Georgallis, University of Amsterdam, The Netherlands
Shon Hiatt, University of Southern California, USA
Session I: Thursday, July 07, 11:00 to 12:30, TC.5.18
Welcome and Introduction; Impact Investment in Markets for Sustainability
Chair: Shon Hiatt
Theresia Harrer, Fergus Lyon and Othmar Lehner
Trust me it will be good: The role of trust in managing relationships between impact investors and hybrid organisations
Christian Garmann Johnsen and Johannes Lenhard
Using ‘impact investing’ beyond impact: A qualitative study into how impact venture capitalists access new markets, sources of capital and founders on search for outsized returns
Session II: Thursday, July 07, 14:00 to 15:30, TC.5.18
Sustainability Ratings, Rankings, and Social Evaluation
Chair: Panikos Georgallis
Semee Yoon, Peter W. Roberts and Ozgecan Kocak
Cupping in context: Establishing quality-based conventions for pricing specialty coffees
Bell Piyasinchai, Shon Hiatt and Matthew Grimes
Falling out of line: When firms benefit from divergent social evaluation ratings
W. Chad Carlos and Ben Lewis
Reactivity to social evaluations during eras of evolving institutional logics
Session III: Friday, July 08, 09:00 to 10:30, TC.5.18
Emergence of Moral Markets, Fields, and Practices
Chair: Birthe Soppe
Jean-Baptiste Litrico and Jesper Edman
Cultural-ecological embeddedness and the bifurcation of moral markets: The uneven emergence of Japanese whale-watching
Cristian Trejos Taborda
The portrayal of sustainability shaping the emergence and stability of new market categories
Arkangel A. Cordero and Wesley D. Sine
The differential effect of environmental social movements on the various dimensions of Renewable Portfolio Policy (RPS) implementation
Jakomijn van Wijk and Iteke van Hille
Moving circular fashion from niche to mainstream: A case study of a multi-stakeholder collaboration to transform the textile industry in The Netherlands
Session IV: Friday, July 08, 11:00 to 12:30, TC.5.18
Inter-organizational Collaborations, Cooperation, and Multi-stakeholder Partnerships
Chair: Shon Hiatt
Natalia Lyly and Laura Albareda
Getting rid of cars in the city: A socio-material perspective of urban mobility
Yan Chen and Joel L. Andrus
An institutional logics' approach to incumbent cooperative strategy in moral markets
Mireille Héral, Karim Messeghem and Catanzaro Catanzaro
Internal environmental orientation and international performance of SMEs: The role of support and cooperation
Birthe Soppe, Rieneke Slager and Tine Walravens
The legitimacy of bottom-up governance mechanisms: The role of multi-stakeholder GVC partnerships in Ethiopia
Session V: Friday, July 08, 14:00 to 15:30, TC.5.18
Sustainability Moves Mainstream: Incumbent Responses to Market Transformation
Chair: Panikos Georgallis
Hannah Schupfer
What to do with the moral of the story: Category reinvention as incumbent stigma prevention strategy in contested industries
Anders Krabbe, Eunice Rhee and Jade Y. Lo
Beef – It’s what’s for dinner: Incumbent responses to category transformation in the U.S. meat market
Margo P.M. Enthoven, Sarah Jack and Marcus Lindahl
Procuring for good? How public procurement constrains and enables responsible management in firms
Session VI: Saturday, July 09, 09:00 to 10:30, TC.5.18
Alternative Forms of Organizing
Chair: Birthe Soppe
Andreas Georgiou, Daniel Arenas and Constantine Iliopoulos
Institutional complexity, community ownership and moral systems of exchange
Léa Baileche, Magalie Marais and Florence Palpacuer
Managing scaling-up tensions in alternative renewable energy value chains: A Latourian perspective on grassroots energy cooperatives
George Ferns, Marcus Vinícius Peinado Gomes and Aliette Lambert
A taste of their own medicine: Creating green community energy markets through ‘reverse co-optation’
Session VII: Saturday, July 09, 11:00 to 12:30, TC.5.18
Discourse and New directions; Closing and Goodbye
Chair: Shon Hiatt
Annika Ehlers
From ethical discussions to investment tips in the media? How field actors frame a moral market during its emergence, growth, and conventionalization
Lianne M. Lefsrud, Candelario A. Gutierrez Gutierrez, Eleni Stroulia, Joel Gehman and Denilson Barbosa
Energy to contest? Emotional and multimodal contestation of energy markets