Sub-theme 55: Organizing Difference: Communicative Constitution of Organization and Discourse Perspectives
Call for Papers
In organizational scholarship and practice, the focus on difference, diversity, and alternative ways of organizing is growing,
particularly in relation to grand societal challenges (e.g., refugee crises, climate issues, scarcity of resources, demographic
changes and identity politics). Whereas organizational concerns with differences (e.g., capability, gender, ethnicity, work
routines, organizational forms) may imply culturally produced distinctions and boundaries, ideals of organizing more responsibly
or inclusively are manifesting, for example, in Human Resource Management (HRM) or Corporate Social Responsibility (CSR) policies
and practices. However, while such organizational initiatives often draw upon differences or diversity via an appeal to the
‘business case,’ they may also simultaneously (re-)produce distinction-drawing categories, identity markers, and organizational
boundaries (Ashcraft & Mumby, 2004; Plotnikof et al., forthcoming). Hence, emerging organizational responses to such issues
may create both inclusion and exclusion; membership and othering; new collaborations and precarious identity work; as well
as spanning old boundaries and building new ones.
This sub-theme is inspired by the notion of difference
– or différance, as philosophers like Derrida stress: “The activity or productivity connoted by the a of différance refers
to the generative movement in the play of differences” (Derrida, 1982: 28). That invites us to explore the play of difference
as an ongoing and productive dynamic, rather than a resting or static state. This implies that difference can constitute manifold
organizational phenomena – from diversity management and inclusion, to multiple or resisting voices, to deviance or alternative
ways of organizing. Nevertheless, what is identified as ‘difference’ (whether that be individuals, groups, organizational
forms, or ways of living) is often contrasted to an idea(l) of a more fixed ‘normal’, dominant order of the day.
In challenging this binary way of thinking, a branch of organization studies concerned with discourse and the communicative
constitution of organization (CCO) critically explores how multiplicity, difference, or plurivocity engender and co-constitute
everyday life in organizations and organizing processes (Cooren et al., 2011; Phillips & Oswick, 2012). In addition to
interrogating formal structures, decision making, and strategizing (Hardy & Thomas, 2014; Kuhn, 2012; Vásquez et al.,
2018), this research field also emphasizes the messy, paradoxical, gendered, alternative and new aspects of organizing – but
often not as a demarcated boundary between ‘normal’ and ‘abnormal’ organization.
Instead, these studies stress
the dynamic, co-constitutive relations of, for example, power, resistance, and authority (Frandsen et al., 2016; Mumby &
Plotnikof, 2019; Thomas & Hardy, 2011); of alternative, entrepreneurial, or networked forms of organizing (Bencherki &
Cooren, 2011; Del Fa & Vasqués, forthcoming; Ybema et al., 2012); of organizational gendering, racializing and othering
(Ashcraft & Mumby, 2004; Thomas & Davies, 2005; Trittin & Schoeneborn, 2017); and of contradictory, paradoxical,
even disordered disorganization (Putnam et al., 2016; Vásquez & Kuhn, 2019). This research branch, then, questions a priori
distinctions and boundary-drawing of organizational difference/sameness, inclusion/exclusion, formality/informality, and order/disorder.
Rather, it relocates focus to relationality, imbrications, tensions, and entanglements to theorize and empirically explore
their dynamic role in communicatively constituting organizational meanings, materials and practices. It is interested in understanding
how difference organizes in and through communication.
Extending this body of thought, this sub-theme
calls for papers that conceptualize, investigate, analyze and unpack the discursive and communicative constitution of organizational
inclusivity, difference, diversity, or alternatives. We invite papers that either address the more particular focus of the
sub-theme or are concerned with studying organization and organizing from a communication-centered lens more generally. Below
is a list of indicative, but not exhaustive, topics and questions:
How are organizational practices and plays of difference manifesting – and how does a communication and/or discourse perspective contribute to understanding this emergence?
How might we conceptualize efforts to induce organizational inclusivity across boundaries (e.g., activist groups shaping corporate policy) from a communicative and/or discursive perspective?
Which dynamics or struggles of power, resistance, paradoxes, and dis/ordering tensions are emerging with new economies, alternative ways of organizing and social movements?
How can we explore the shadows, dark sides and interstices of existing and new organizational realms – which dynamics or tensions create new forms of dis/organized difference?
What new communicative and/or discursive conceptualizations are developing to grapple with the constitutive processes of difference, multiplicity, and relationality in organizational life?
References
- Ashcraft, K.L., & Mumby, D. (2004): “Organizing a critical communicology of gender and work.” International Journal of the Sociology of Language, 166, 19–43.
- Bencherki, N., & Cooren, F. (2011): “Having to be: The possessive constitution of organization and human relations.” Human Relations, 64 (12), 1579–1607.
- Cooren, F., Kuhn, T.R., Cornelissen, J.P., & Clark, T. (2011): “Communication, organizing and organization: An overview and introduction to the special issue.” Organization Studies, 32 (9), 1149–1170.
- Del Fa, S., & Vasqués, C. (forthcoming): “Existing through differences: A constitutive approach to alternative organizing.” M@n@gement.
- Derrida, J. (1982): Positions. Chicago: University of Chicago Press.
- Frandsen, S., Kuhn, T.R., & Lundholt, M.W. (2016): Counter-Narratives and Organization. London: Routledge.
- Hardy, C., & Thomas, R. (2014): “Strategy, discourse and practice: the intensification of power.” Journal of Management Studies, 51 (2), 320–348.
- Kuhn, T.R. (2012): “Negotiating the micro-macro divide: Thought leadership from organizational communication for theorizing organization.” Management Communication Quarterly, 26 (4), 543–584.
- Mumby, D., & Plotnikof, M. (2019): “Organizing power and resistance: From coercion, to consent, to governmentality.” In: J. McDonald & R. Mitra (eds.): Movements in Organizational Communication Research: Current Issues and Future Directions. New York: Routledge.
- Phillips, N., & Oswick, C. (2012): “Organizational discourse: Domains, debates, and directions.” Academy of Management Annals, 6(1), 435–481.
- Plotnikof, M., Muhr, S.L., & Holck, L. (forthcoming): “Repoliticizing gendered diversity management? Exploring performative potentials of activism in formal organizing.” In: H. Liu, A. Pullen, P. Lewis, B. Ozkazanz-Pan & E. Kelan (eds.): Routledge Companion to Gender, Work, and Organization. London: Routledge.
- Putnam, L.L., Fairhurst, G.T., & Banghart, S. (2016).” Contradictions, dialectics, and paradoxes in organizations: A constitutive approach.” Academy of Management Annals, 10 (1), 65–171.
- Thomas, R., & Davies, A. (2005): What Have the Feminists Done for Us? Feminist Theory and Organizational Resistance”. Organization, 12 (5), 711–740.
- Thomas, R., & Hardy, C. (2011): “Reframing resistance to organizational change.” Scandinavian Journal of Management, 27 (3), 322–331.
- Trittin, H., & Schoeneborn, D. (2017): “Diversity as polyphony: Reconceptualizing diversity management from a communication-centered perspective.” Journal of Business Ethics, 14 (2), 305–322.
- Vásquez, C., Bencherki, N., Cooren, F., & Sergi, V. (2018): “From ‘matters of concern’ to ‘matters of authority’: Studying the performativity of strategy from a communicative constitution of organization (CCO) approach.” Long Range Planning, 51 (3), 417–435.
- Vásquez, C., & Kuhn, T. (eds.) (2019): Dis/organization as Communication: Exploring the Disordering, Disruptive and Chaotic Properties of Communication. London: Routledge.
- Ybema, S., Vroemisse, M., & van Marrewijk, A. (2012): “Constructing identity by deconstructing differences: Building partnerships across cultural and hierarchical divides.” Scandinavian Journal of Management, 28 (1), 48–59.